How People Learn (Paperback)
 
作者: Nick Shackleton-Jones 
書城編號: 1464144


售價: $400.00

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出版社: KOGAN PAGE
出版日期: 2019/05/03
尺寸: 234x156x23mm
重量: 0.37 kg
ISBN: 9780749484705

商品簡介


What if we have been wrong about learning? Learning may have more in common with marketing than we thought.

Looking at marketing and learning's common root, How People Learn shows L&D professionals a new way of thinking about learning by exploring what happens when we learn. It considers applications from AI, marketing and ethics and is informed by psychology and contemporary neuroscience in order to show L&D professionals how to design training with their employees in mind so that training makes a real difference to skills, capabilities, performance and development, rather than being a waste of time, money and resources.

Using the author's '5Di model', How People Learn demonstrates how to define, design and deploy training in a user-centred way so it works both for and with employees. It also includes guidance on what training resources to create when employees are actively searching for learning content. Using this book, L&D practitioners will be able to use pull and push techniques to provide content that people use and experiences that transform their behaviour. From how to use simulations, storytelling and anticipation to the importance of observation and status, this book gives L&D professionals everything they need to build effective training programmes and learning experiences. With a foreword by Dr Roger Schank, the Chairman and CEO of Socratic Arts and Executive Director of Engines for Education, and case studies from companies such as BP and the BBC, this is an urgent read for learning professionals.

Nick Shackleton-Jones 作者作品表

eBook: How People Learn: A New Model of Learning and Cognition to Improve Performance and Education (DRM PDF)

eBook: How People Learn: A New Model of Learning and Cognition to Improve Performance and Education (DRM EPUB)

How People Learn (Paperback)

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