Naked Consumer How Our Private Lives Become Public Commodities
 
作者: Erik Larson 
出版社: Penguin
出版日期: 1994/02/01
頁數: 288
重量: 0.23 kg
ISBN-10: 0140233032
ISBN-13: 9780140233032
書城編號: 240388
 

原價: HK$170.00
現售: HK$161.5 節省: HK$8.5

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內容簡介
 
After receiving a sudden surge of junk mail directed at new parents--even though his wife at the time was merely pregnant-- Erik Larson, the National Bestselling author, set out to explore the lengths companies go to spy on individual consumers.

Posing as a CEO of a fictitious direct-mail corporation, Larson infiltrated companies that gather and sell personal information to assist businesses in their marketing campaigns. He discovered the systems used to gather personal data, the staggering amount of personal information companies can gather, and the government's role in helping companies learn about you.

Erik Larson 作者作品表

Splendid and the Vile (Hardcover)
Dead Wake: The Last Crossing of the Lusitania (paperback)
Dead Wake (Paperback)
Dead Wake (Paperback)
Dead Wake (Hardcover)
Dead Wake: The Last Crossing of the Lusitania
The Devil in the White City: Murder, Magic, and Madness at the Fair That Changed America, 1st Edition
Spider-Man (Hardcover)
In the Garden of Beasts (Paperback)
In the Garden of Beasts: Love, Terror, and an American Family in Hitler's Berlin (paperback)
In the Garden of Beasts (Hardcover)
Devil in the White City (Paperback)
The Devil in the White City: Murder, Magic, and Madness at the Fair That Changed America (paperback)
Isaac's Storm: A Man, a Time, and the Deadliest Hurricane in History (paperback)
Naked Consumer How Our Private Lives Become Public Commodities

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