New Local Economy (Paperback)
 
作者: Nils Elmark 
分類: Economics of industrial organisation ,
Small businesses & self-employed  
書城編號: 1514547

原價: HK$182.00
現售: HK$172.9 節省: HK$9.1

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出版社: LID Publishing
出版日期: 2020/03/31
尺寸: 216x138x15mm
重量: 0.2 kg
ISBN: 9781911498933

商品簡介
Apple, Starbucks, Amazon, Zara, McDonald's - these are some of the brands and companies that are at the forefront of today's global economy. They are embedded in virtually every city and town. But when the global economy goes wrong (as in 2008), it can leave local communities vulnerable in the form of unemployment and bankruptcy. This forward-looking book argues for the creation of local economies as a means of resisting the seismic changes that globalization often brings, especially in times of crises. Moreover, research shows that for every 100 spent in a local shop, 45% will remain in the community (compared with only 15% if spent in retail chains such as Tesco or Aldi). As part of the design of the future, Elmark argues for the need to break up the global economy into local economies, so that communities can regain their independence and be less exposed to the tide of globalization.
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