Quantitative Methods (Paperback)
 
作者: Louise Swift 
分類: Business mathematics & systems ,
Probability & statistics  
書城編號: 1102988


售價: $854.00

購買後立即進貨, 約需 18-25 天

 
 
出版社: Palgrave Macmillan
出版日期: 2014/06/06
尺寸: 276x216x24mm
重量: 1557 grams
ISBN: 9781137376558
 
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商品簡介


The new edition of this highly successful and popular textbook is a comprehensive, easy-to-follow guide to using and interpreting all the quantitative techniques that students will encounter in their later business and financial careers; from fundamental principles through to more advanced applications.

Topics are explained in a clear, friendly step-by-step style, accompanied by examples, exercises and activities, making the text ideal for self-tuition or for the student with no experience or confidence in working with numbers. This highly successful learning-by-doing approach, coupled with the book's clear structure, will enable even the most maths-phobic student to understand these essential mathematical skills.

Comprehensive in both its scope of coverage and the range of abilities it caters for, this remains a core textbook for undergraduate students of business, management and finance, for whom Quantitative Methods modules will be a key component. It will also appeal to those on related MBA and postgraduate courses.

New to this Edition:
- Business Modelling 'Moving on...' feature with integrated web and book activities to promote student engagement with the application of mathematical techniques in real-life workplaces
- Extensive revamp of two Statistics chapters based on student and lecturer feedback
- Crucial updated practical guides to using Excel and SPSS
- Integrated companion website resources helps relate theory to real world examples

Louise Swift 作者作品表

Quantitative Methods (Paperback)

Quantitative Methods (Paperback)

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