Financial management comprises more than accounting and reporting. It is crucial at all stages in the business cycle, whatever the state of your business.

Though written to help the British entrepreneur, Effective Financial Management covers the day to day financial concerns of a business in a practical, common-sense way. It starts with advice on raising money for a business; continues through maintaining investor relationships; includes useful information on accounting, reporting, and communicating effectively with a wide range of stakeholders; gives vital tips on budgeting, forecasting, and managing business costs and cashflow; and explains how to successfully assess projects and buy assets.