Communicating Strategy (Hardcover)
 
作者: Phil Jones 
分類: Business strategy ,
Management & management techniques  
書城編號: 5120209


售價: $2520.00

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出版社: Routledge
出版日期: 2017/08/21
ISBN: 9781138469891
 
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商品簡介


If you don't communicate your strategy in a way that your people understand and find compelling, how can you expect them to help you succeed with it? Research suggests only 5% of the people in an organization understand its strategy. If that is true for your organization, whose strategy are the other 95% implementing? Not yours, that is for sure.'
Phil Jones' Communicating Strategy is designed to help you communicate your strategy in a compelling and effective way, and dramatically improve implementation and the resulting outcomes. It provides a clear framework for building a communication plan as well as practical information, techniques, tools, tips and exercises that can be applied to explain and deliver a complete and coherent message.
With guidance on how to create change champions, the book is vital reading for senior managers globally.

Phil Jones 作者作品表

Strategy Mapping for Learning Organizations: Building Agility into Your Balanced Scorecard (Paperback)

eBook: Towards a Cognitivist Understanding of Communication Design (DRM EPUB)

eBook: Towards a Cognitivist Understanding of Communication Design (DRM PDF)

Towards a Cognitivist Understanding of Communication Design (Hardcover)

It's Who We Are (Hardcover)

It's Who We Are (Paperback)

Work Without the Worker: Labour in the Age of Platform Capitalism (Compact Disc)

Work Without the Worker: Labour in the Age of Platform Capitalism (MP3 CD)

eBook: Work Without the Worker: Labour in the Age of Platform Capitalism (DRM EPUB)

eBook: Little Boy in Utopia, Georgia: A collection of true childhood stories from the south in the 60s. (DRM EPUB)

eBook: Arts Therapies: A Revolution in Healthcare (DRM EPUB)

eBook: Arts Therapies: A Revolution in Healthcare (DRM PDF)

eBook: Bodies, Technologies and Methods (DRM PDF)

eBook: Bodies, Technologies and Methods (DRM EPUB)

Cultural Intermediaries Connecting Communities (Paperback)

Rethinking Children's Rights (Paperback)

eBook: Communicating Strategy (DRM PDF)

eBook: Communicating Strategy (DRM EPUB)

Giants of Steam 2014 (Paperback)

Urban Regeneration in the UK (Paperback)

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