We live in a world where the entrepreneurial and enterprise mindset is becoming increasingly important for individuals to achieve success on a personal and organizational level. Gone are the days when the average person can aim to go to college or university, obtain qualifications and then be guaranteed a "job for life". Such a thing does not exist in our world today.
Punch Above Your Weight addresses the important idea that in reality each one of us can be thought of as a business. In order to survive and be successful we each have a need to undertake personal marketing and sales activity in terms of our ideas and possible contributions, and to be productive in whatever form that takes.
Read this book as a way to help you set your personal direction and focus your efforts in a balanced way so that you live a life of wellbeing and achieve the success which you desire and which you deserve.
