Managing Sport Facilities and Major Events (Paperback)
 
作者: Eric Schwarz 
分類: Sports management & facilities  
書城編號: 1273532


售價: $798.00

購買後立即進貨, 約需 18-25 天

 
 
出版社: Taylor & Francis
出版日期: 2016/10/28
尺寸: 247x175x18mm
重量: 606 grams
ISBN: 9781138658615

商品簡介


Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the only textbook to introduce the fundamentals of sport facility and event management in an international context.

With detailed real-world case studies and insights from professional practice, this book offers a systematic guide to the management issues and practical problems that sports managers must address to ensure financial, sporting, and ethical success. It covers all the key aspects of sport facility and major event management including the bidding process, facility development, risk analysis, budgeting, marketing, branding, and quality assurance, as well as completely new chapters on analytics, impact, and legacy.

Now supported by a companion website containing slides, test banks, a glossary, and sample syllabus, this is an invaluable resource for students and practitioners alike and is essential to any course on sport facilities, event management or sport administration.

Eric Schwarz 作者作品表

Advanced Theory and Practice in Sport Marketing (Paperback)

Managing Sport Facilities and Major Events (Paperback)

Sport Facility Operations Management (Paperback)

Advanced Theory and Practice in Sport Marketing: 2nd Edition

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