Burn Rate
 
作者: Michael Wolff 
書城編號: 238383

原價: HK$190.00
現售: HK$180.5 節省: HK$9.5

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出版社: Simon & Schuster Trade
出版日期: 1999/06
頁數: 272
重量: 0.36 kg
ISBN: 9780684856216

商品簡介
From the author of the #1 New York Times bestseller Fire and Fury and Siege: Trump Under Fire--Michael Wolff's wickedly funny chronicle of his rags-to-riches-to-rags adventure as a fledgling Internet entrepreneur exposes an industry powered by hype, celebrity, and billions of investment dollars, and notably devoid of profit-making enterprises.

As he describes his efforts to control his company's burn rate--the amount of money the company consumes in excess of its income--Wolff offers a no-holds-barred portrait of unaccountable successes and major disasters, including the story behind Wired magazine and its fanatical founder, Louis Rossetto; the rise of America Online, perhaps the most dysfunctional successful company in history, and the humiliating inability of people such as Bill Gates to untangle the intricacies of the Web.

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